Book Design
There's nothing more uninspiring than a dusty reference book sitting inaccessibly on the library shelf. That's where 6 degrees comes in. Consisting of 25 colour coded books, each dedicated to a specific designer, 6 degrees is a vibrant collection of fast, accessible resources. Hard on facts and light on waffle, they're designed to provide a seamless study tool so students can spend less time in the library and more time doing what they do best, getting inspired their own way.
Brochure Design
Printed on lush newsprint, the engaging graphics in this college prospectus aim to entice school leavers away from their PS3s and into the Institute of Art, Design and Technology. Attention-grabbing inventiveness and creativity are boldly displayed in sharp graphics and evocative slogans. This is a simplistic yet inspiring piece of graphic design. It promotes, emotes and enforces that having a successful career doesn't have to mean growing up.
Booklet Design
More people of all ages are being diagnosed with dyslexia than ever before. The Dyslexia Association of Ireland needed to reflect this. Cue 'Th!nk' - a simple yet sophisticated concept created to reach the full spectrum of its target audience. Designed in a format sympathetic to its readership it uses bold colours and an accessible style that appeals to all ages. The posters drive home the point that dyslexia doesn't have to hold you back — just look what Einstein and Lennon achieved.